In transportation and logistics, everything is measured. How many packages are transported, to which zip codes, how many trucks were needed for this, how long the driver took, whether the tire pressure for this is still optimal and whether the driver did not crosstown too fast to save fuel. With so much technology, it is striking that one’s own website often lags behind. This while there is extremely useful information to be gained from this.
“A website starts as a product of assumptions and transforms through data, knowledge and time into an indispensable part of your sales team.”
Edwin van der Maas, managing director of 2manydots.
Rise above the competition
Through various programs, we discover, for example, which search terms people use to get to your website and what they then do there. Which pages score well and which clearly need optimization. Whether buttons are clicked or other pages, or whether people leave the website again immediately. Very useful, because with this data you can work on improving the website a little bit each day to rise above the competition.
Programs we use to collect logistical website data and continually improve your website include:
- Google Analytics
- Google Search Console
- Google Tag Manager
- Hotjar
- Hubspot
- MailPlus
Continued development for the transportation industry
Few markets are as subject to change as logistics, transportation and hauling. A Web site must respond flexibly to these developments. WordPress offers the convenience of a simple backend, and the right WordPress professional will bite into consistently optimizing the website. That way you are never behind the times.
We increase conversion, improve usability and perfectly tailor the website to the target audience. Continued development of a website leads to maximum results.
An example of a transportation website we developed is Avia. This is just one example of all the types of businesses we help. Are you interested in a custom website for your business? If so, please contact us without obligation.
